Job description
My client is a well-known insurance company dedicated to innovation and excellence in providing well-rounded insurance products. They pride themselves on our commitment to customer satisfaction and strategic growth.
They are seeking a highly skilled Marketing Strategy Senior Manager to lead their marketing initiatives and drive strategic growth. In this role, you will develop and implement comprehensive marketing strategies that align with our business objectives and enhance our market presence.
Responsibilities:
They are seeking a highly skilled Marketing Strategy Senior Manager to lead their marketing initiatives and drive strategic growth. In this role, you will develop and implement comprehensive marketing strategies that align with our business objectives and enhance our market presence.
Responsibilities:
- Develop and execute marketing strategies to drive customer acquisition and retention.
- Conduct market research and competitive analysis to identify trends and opportunities.
- Collaborate with cross-functional teams to ensure alignment on marketing initiatives.
- Manage marketing budgets and allocate resources effectively.
- Lead and mentor a team of marketing professionals, fostering a culture of creativity and innovation.
- Bachelor’s degree in Marketing, Business, or a related field;
- 8+ years of experience in strategy, preferably in the insurance or financial services industry.
- Proven track record of developing successful strategies and campaigns.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Excellent business acumen and strategic thinking skills
- Good command of English and Chinese (Cantonese and Mandarin)
